Unipart is still saying 'Yes'!
Unipart gives a new look to its famous 'Yes' Campaign
01 July 2014 11:16:17



Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy 
providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ 
campaigns of the 1980s. 
When Unipart launched its now famous “The Answer is Yes, Now What’s the 
Question?” campaigns, they had a strong impact on both the company and the 
industry. 
Today, Unipart is no longer in the autoparts branch distribution business* but the 
‘Yes’ message is still the same. 
The new campaign, which will start in The Sunday Times and will run over the next 
two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the 
Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how 
Unipart has changed since the ads first appeared. 
Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy 
providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ 
campaigns of the 1980s. 
When Unipart launched its now famous “The Answer is Yes, Now What’s the 
Question?” campaigns, they had a strong impact on both the company and the 
industry. 
Today, Unipart is no longer in the autoparts branch distribution business* but the 
‘Yes’ message is still the same. 
The new campaign, which will start in The Sunday Times and will run over the next 
two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the 
Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how 
Unipart has changed since the ads first appeared. 
Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy 
providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ 
campaigns of the 1980s. 
When Unipart launched its now famous “The Answer is Yes, Now What’s the 
Question?” campaigns, they had a strong impact on both the company and the 
industry. 
Today, Unipart is no longer in the autoparts branch distribution business* but the 
‘Yes’ message is still the same. 
The new campaign, which will start in The Sunday Times and will run over the next 
two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the 
Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how 
Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy 
providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ 
campaigns of the 1980s. 
When Unipart launched its now famous “The Answer is Yes, Now What’s the 
Question?” campaigns, they had a strong impact on both the company and the 
industry. 
Today, Unipart is no longer in the autoparts branch distribution business* but the 
‘Yes’ message is still the same. 
The new campaign, which will start in The Sunday Times and will run over the next 
two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the 
Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how 
Unipart has changed since the ads first appeared. 
Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy 
providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ 
campaigns of the 1980s. 
When Unipart launched its now famous “The Answer is Yes, Now What’s the 
Question?” campaigns, they had a strong impact on both the company and the 
industry. 
Today, Unipart is no longer in the autoparts branch distribution business* but the 
‘Yes’ message is still the same. 
The new campaign, which will start in The Sunday Times and will run over the next 
two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the 
Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how 
Unipart has changed since the ads first appeared. 

Unipart Group, one of Europe’s leading manufacturing, logistics and consultancy providers, is launching a new advertising campaign that revitalises its famous ‘Yes’ campaigns of the 1980s. 

When Unipart launched its now famous “The Answer is Yes, Now What’s the Question?” campaigns, they had a strong impact on both the company and the industry.

Today, Unipart is no longer in the autoparts branch distribution business* but the ‘Yes’ message is still the same.

The new campaign, which started in The Sunday Times on 3th June will run over the two weeks in The Times, the Daily Telegraph, the Guardian, the Financial Times, the Independent and the Daily Mail, picks up the ‘Yes’ theme and demonstrates how Unipart has changed since the ads first appeared.

Click here to read more about the campaign.

Click here to view the advert.


*Unipart sold its auto parts business, Unipart Automotive, in 2011



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Dave Tilmouth

Head of Marketing Communications
I'm Head of Marketing Communications for Unipart Rail, so I get to be involved in lots of exciting stuff across Traction & Rolling Stock, Infrastructure and road traffic. My colleagues know me as someone who has a perspective on everything, as well as being a bit of an extrovert!
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